Recraft
FreeVector & brand design AI
About Recraft
The only major AI image tool that generates editable vector SVGs natively — brand-consistent icons, illustrations, and graphics with a real style system rather than one-off outputs. Far more useful than a generic image generator for production design work, particularly for anyone building or maintaining a brand identity at scale.
Pricing plans
- 50 images/mo
- PNG export
- 1,000 images/mo
- SVG export
- Brand style lock
- 3,000 images/mo
- API access
How Recraft compares
| Directr tier | A | S | S | S |
| Price | Free / $12/mo Pro | Included in ChatGPT Plus | Free (open weights) | From $10/mo |
| Free tier | 50 generations/mo | None | Free | None |
| API access | ✓ | ✓ | ✓ | ✗ |
| Output | Vector | 1024px | Up to 4K | Up to 4K |
Alternatives to Recraft
GPT-4's image generation module makes prompt iteration genuinely conversational — describe what you want, describe what you'd change, and the model follows complex multi-part instructions better than most alternatives. Accessible directly inside ChatGPT with no extra subscription required, making it the lowest-friction entry point for anyone already using OpenAI products.
FLUX.1 from Black Forest Labs is the model quietly powering half the AI image pipelines you've encountered online — open weights, fast inference, and photorealism that rivals anything behind a paywall. The default choice for developers building image generation into products, and increasingly the standard API model for teams that want quality without lock-in.
Still the benchmark for painterly, atmospheric, and artistically ambitious image generation. V6 produces stunning results for concept art, illustration, fashion, and editorial — with an aesthetic distinct enough to have genuinely influenced visual culture broadly. Community-first with a Discord-native workflow, though web access and an API are now available.